Playlist: Funny, Award-Winning Radio Commercials From Paul & Walt Worldwide

Paul Fey, Playlist, Radio Commercials, Walt Jaschek

Turn up your volume, scroll within the above playlist, and click on the tracks to hear your favorite award-winning Paul & Walt Worldwide radio commercials. 

Below are credits and FUN FACTS about the spots in the playlist, courtesy the World Wide Wadio Soundcloud page.

“Missing Persons”

One of our biggest award winners from the early 90’s. Created for WCBS-TV, and our great client and friend, David LaFountaine. Written by Walt Jaschek, Produced and directed by Paul Fey. VO Talent: Harvey Atkin, Tom Poston, Orson Bean

FUN FACT: Despite the great rhythm of this dialogue, none of the talent read with each other. Tom Poston missed the session due to a golf date with the king of Morocco (no kidding!) — and we had to record him separately and edit the dialogue together later. Harvey Atkin was recorded remotely from a studio in Toronto… and Orson Bean as the VO was recorded later in Hollywood.

“Robert Goulet”

One of our biggest award winners, including the $20,000 Radio Mercury Award for Best Comedy Spot in 1995. Created for our good friend and client, David LaFountaine at Twentieth Television, and the huge syndicated launch of The Simpsons.
Writer: Walt Jaschek
Producer/Director: Paul Fey
VO Talent: Christina Belford, Robert Goulet

FUN FACTS: Walt originally wrote a script based on the idea of using the voice of James Earl Jones reading Bart Simpson’s blackboard writings. When it appeared James Earl Jones would be too expensive, Paul began exploring alternative celebrity voice ideas (including Kelsey Grammer, among others) — and finally, with the help of Elaine Craig Voice Casting, hit upon and made a deal with Robert Goulet. The rough production script included a list of dozens of Bart’s blackboard writings. Paul’s plans were to record all the lines, and decide later which ones worked best. He directed Robert Goulet over the phone from a studio in Las Vegas, where Goulet was performing at the time. Surprisingly, after many hours of postproduction, the spot simply wasn’t working — and was shaping up to be an expensive disaster. After dozens of unsuccessful edit attempts to make it sound funny… Paul tried adding various music tracks, which started improving the spot rapidly. The order of Goulet’s lines were ultimately completely swapped around to fit the final, classical track — which ultimately sounded as though it had been written for the spot.

“Cellular Guy”

Part of a large, award-winning campaign we did for Southwestern Bell Mobile Systems and Simmons Durham Advertising.
Writer: Walt Jaschek, Producer/Director: Paul Fey
VO Talent: Harvey Atkin, Townsend Coleman

“The Ballad of Judge Wapner”

One of our biggest award winners from the early 90’s. Written by Walt Jaschek, Produced and directed by Paul Fey, with music production by Matthews Griffith Music. VO Talent: Lance LeGault, Gene McGarr

FUN FACT: While we always enjoyed working with the late Lance LeGault, and loved his deep, western voice… we didn’t find out until the session that he had no sense of rhythm. His performance here was created with literally dozens of edits — practically every word and phrase was moved to fit the rhythm.

“Doogie Boogie Woogie”

Created for Twentieth Television and the syndicated launch of “Doogie Howser, M.D.”
Written, produced and directed by Paul Fey
Music by Matthews Griffith Music
VO Talent: Gary Owens, Harvey Atkin

“Laugh Catalog”

Our first Clio Award winner, for Best Use of Sound. Winner of LOTS more awards, too. Created for our good friend and long-time client Mike Mischler and King World, for the brand new and short-lived syndicated show, “George Schlatter’s Comedy Club.”
Written by Paul Fey & Walt Jaschek
Produced and Directed by Paul Fey, Engineered by Bill Schulenburg.
VO Talent: Peter Jones, Steve Susskind, Bobbi Block, Susan Tolsky, Bill Martin

FUN FACTS: Paul was a huge fan of the BBC Radio production of “The Hitchhiker’s Guide to the Galaxy,” and hunted down Peter Jones, the voice of “The Book” in that legendary series. Via a 3am telephone session from Paul’s hotel room at the Mondrian, he directed Peter in a London studio. Our “laughers” were chosen from dozens and dozens of auditions submitted by multiple LA talent agencies.

“The Universe”

Created for our good friend and client, David LaFountaine at 20th Television — as part of the campaign promoting the huge, syndicated launch of The Simpsons.
Writer: Paul Fey
Producer/Director: Paul Fey
VO Talent: Tony Jay, Nancy Cartwright, Joe Leahy

FUN FACTS: This spot was written by Paul in less time than the length of the spot, 60 seconds. A team member transcribed verbatim, as Paul spoke the script aloud in one pass. This spot is also notable as it was part of the first session where Paul had the opportunity to direct the full Simpsons cast.

Comments on any or all the spots welcome. Thanks!

pw-cd

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2 thoughts on “Playlist: Funny, Award-Winning Radio Commercials From Paul & Walt Worldwide

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