“And unlike most movies, these never go over budget.” Paul & Walt Worldwide print ad for advertising and entertainment industry trade magazines, 1992. Illustration by Bill Wilson (a great artist and pal of Paul & Walt from their UMSL days.)
Once the Tony Patti-designed logo was ready to go, it was quickly and gleefully applied to identity materials, information kits, signage, CDS (of course), shwag, and even our bendable mascot, “The Worldwide Guy.” That’s him waving.
Our iconic logo was created in 1991 by Tony Patti, the brilliant artist, graphic designer and writer in St. Louis.
This baby ended up on lots and lots of stuff. Stay tuned and in the days ahead, we’ll show ya some of it. Scanner warmin’ up!